For the past few years, the mysterious and foreign-sounding fulfillment has been very popular. What exactly is it? Well, fulfillment is nothing more than a complex process of managing the delivery of products. The range of fulfillment components includes inventory management, product storage and shipping, delivery planning, shipment monitoring, and even performing quality testing and compliance support. As a result, target customers receive the highest quality products, delivered in the required time, and the manufacturer is assured that customers and products are professionally taken care of.
The accuracy of the process is primarily influenced by the human factor – highly qualified personnel who consciously take care of the products and ensure that the entire fulfillment process is carried out in accordance with regulations and best practices.
Fulfillment in the pharmaceutical industry involves the safe and timely delivery of drugs and medical devices to customers and patients, in accordance with quality as well as Pharmaceutical Law and Good Distribution Practice procedures.
Fulfillment is a whole range of activities including the process of receiving and handling patient orders, managing the supply of drugs, pharmaceuticals, medical devices or cosmetics. It’s a comprehensive warehousing service, including product storage and warehousing, online and offline order processing, and logistics and distribution. The company handling the entire process can also assist the customer in creating product labels and packaging, monitoring inventory and tracking the product from delivery to patient pick-up.
Fulfillment in the broader health and beauty industry is becoming an increasingly interesting growth path for all brands that can be sold in the e-commerce channel. It is through the services included in fulfillment that we are able to meet the requirements for safety and quality of distribution under controlled conditions.
By establishing cooperation with a fulfillment provider using the technology offered, efficient and effective distribution strategies can be applied. The result is optimization of the supply chain management process, better control and a high level of security. Ultimately, this has a significant impact on reducing distribution costs while increasing process efficiency.
What e-commerce solutions for pharma do we offer at Nettle?
Nettle’s more than 16 years of experience in the pharmaceutical industry allows us to consciously develop, expand our competence and introduce modern solutions at the intersection of online marketing, logistics and transportation.
We are aware of the challenges that pharmaceutical or medical device manufacturers face. In most cases, the logistics process, which is costly and time-consuming, does not fully utilize the company’s resources, which should be focused on acquiring new customers and generating profits.
Knowing the above way of working, we implement
dedicated fulfillment solutionsin companies, offering:
professional storage facilities
(compliant with Good Distribution Practices standards)
The ability to store and transport products under controlled conditions
guaranteeing quality and safety;
comprehensive service depending on the customer's needs
(marketing + fulfillment)
implementation of online marketing solutions and operation of an existing e-commerce store
On proprietary platforms and the most popular marketplaces
As Nettle, we offer three dedicated online marketing, sales and logistics solutions. These are Allegro, handling existing and setting up and operating an e-commerce store.
1. Allegro
It is the largest e-commerce platform in Poland and the 10th. marketplace in the world. Allegro is:
- approx. 200 million visits on the platform per month
- 13.2 million active buyers *
- 10.4 billion in sales value *
- more than 126 million zloty of sales value
in the Health category (September 2021) **.
- users with purchase intent
- dynamic development of the platform
- customer confidence
- diversification of sales channels
* source: Allegro’s Q2 2021 financial results report.
** source: TradeWatch, Trade Analytics
Our offer:
setting up and managing a store on Allegro
promotion
warehousing
order handling
shipment of goods to the customer
We also offer the possibility of ordering the exact
Analysis of product sales across Allegro:
- accurate knowledge of sales per SKU
- competitive sales analysis
- accurate information about transaction volumes
2. support the customer’s existing e-commerce store
This service is dedicated to customers who want to entrust the operation and continuous development of their existing e-commerce stores to specialists. Many years of experience allow us to secure outsourcing in the field:
- day-to-day store maintenance
- personalized online advertising
- full order processing
- storage
- transportation
3. creation and operation of a proprietary e-commerce store
For customers who are just planning to expand their business into the area of online sales, we offer full support – from the design of a dedicated store, through its implementation and subsequent maintenance. The entire implementation is always based on the client’s needs with the support of our team of experts. As part of the service, we provide:
- Design and preparation of a personalized store made with technology recommended by Google
- permanent positioning and maintenance service
- preparation of personalized advertising
- permanent store service
- full order processing
- storage
- transportation
It is a comprehensive solution that allows full control over spending and store expansion. At the same time, it provides full analytical data about the recipients of advertising and store traffic, the cost of acquiring a customer or selling a product, thus allowing you to accurately plan the direction of business development.
Since we do not operate in a template, we tailor fulfillment solutions to the specific industry and customer requirements. As a result, we are able to achieve optimal distribution results, and most importantly, our client gains loyal, returning customers and an effective, tailor-made fulfillment process.
If the above topic is of interest to you, please feel free to contact us:
email: marketing@nettle.pl
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